The Global Direction Awards is a curated award organisation. The selection panel is led by renowned international experts who have previous experience in this type of work from the European and Asian design competitions. The work of the panel is strictly impartial. The panel itself comprises mainly professional designers rather than educationalists or theorists.

As our aim is to recognise good design, there is an implication that not all the applications will be achieve the distinction of receiving an award. This adds to the value of the submission which do reach that level.

The selection criteria are based on some or all of the following >

• Suitability for purpose

• Form and function as related to the users

• Sustainability and environmental impact

• UX and the human factor

• Extended equality and access

• Responsible consumption

• Aesthetic action